Is it a KOL?
Is it a Medical Expert?
No, it's a...

Hello

Here you’ll find the results from our KOL Terminology Survey.

As a reminder, there were two surveys – one aimed at Pharma Professionals and the other at Experts/KOLs. The two surveys were identical except that the “Pharma” version contained an additional question on whether the respondent’s company had an existing policy on the use of replacement KOL terminology.

Both surveys were completely anonymous, with no tracking of participants whatsoever.

To see the results click on the tabs above

Katie Griffee
System Analytic Limited
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Tel +44 (0)20 3637 2014
katie.griffee@systemanalytic.com
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